Author: John Terra

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Quality Content Keeps Clients

Since websites are an essential component in the success of any business today, it’s naturally important that you put the best website out there that you can. After all, since an increasing number of...

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Is Big Data Driving Your Brand?

It seems that you can’t open up an article about Big Data these days without it being hailed as some sort magic bullet that will cure what ails your business (if you pardon the...

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Millenials Tapping Into Modern Bank Brands

So first we had the Baby Boomers (1946-1964), then it was all about Generation X (1965-1984), and now we’re dealing with the Millenials (1985-2004). Each of these generations is credited (charged?) with fostering certain...

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How To Make Your App Appealing To An Older Demographic

When you hear the word “elderly,” what concepts or words come to mind? More than likely, it’s stuff like nursing homes, AARP, grandmas baking cookies, senior discounts, Depends, and Betty White. You probably don’t...

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The Money Pit You Call Home

Every time I hear the phrase “money pit” used in reference to a house, I can’t help but think back to the 1986 comedy starring Tom Hanks and Shelley Long. As the dream house...

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7 Simple Ways To Get Organized And Stay Informed

The problem with trying to stay well-informed these days is that there’s just so much information out there. On top of this, we’re supposed to demonstrate an overall semblance of organization in order to...

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Getting Email Addresses Via Text Message Marketing

In today’s Internet marketing world, email addresses are both the currency that fuels ad campaigns and the ultimate measure of the campaign’s success. Is it any wonder that email lists are held in such...

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How To Become A Home Inspector

As long as there are construction projects, contractors, mortgages, and refinancing, there will be a need for home inspectors. Home inspectors are a key factor in determining the condition of a home for sale...

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World’s Worst Hacking Countries

What mental picture comes to mind when you hear the word “hacker”? Is it some nerdy, socially inept genius that seems to populate just about every crime show on television today? Or perhaps you...

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What We Have Is A Failure To Communicate

How many fewer problems, breakups, misunderstandings, or conflicts would this world have to endure if only people could and would just communicate? Parties that communicate often and effectively are able to accomplish more. Clear...